How Do I Manage My Google Business (GBP) Dashboard?
All attorneys are aware that their online presence is important, but are you managing your Google Business Profile (GBP)? Below are a few tips on how to manage your law firm’s GBP dashboard: GBP Information Section You may not realize it, but the information section of GBP is the most critical part of your dashboard. […]
Video Marketing Trends
Video marketing is more important than ever. Digital marketing is constantly changing, and it is imperative for your law firm to keep up. As technology advances and people are more connected than ever, your marketing efforts must focus on attracting and engaging potential clients. Television commercials are no longer the only way to advertise your […]
Mobile-Friendly Websites: 6 Design Tips You Need
Your law firm’s website is critical to your marketing efforts. However, if your website is not mobile-friendly, you lose numerous potential clients. In fact, if your website takes too long to download or is not simple to use, your visitors will move on to a competitor. Advantages of a Mobile-Friendly Website We all use our […]
Law Firm Client Intake
Does your law firm have a system for client intake? Intake is the process of onboarding new clients. This includes obtaining their contact information, facts about their legal needs, and more. Client intake can be time-consuming, and it is not billable time, but it is critical to the success of your law firm. Creating a […]
4 Things to Monitor on Google Business Profile
We have previously discussed the importance of setting up your Google Business Profile (GBP). However, GBP is not something you can set up and then ignore. It is common for people searching for legal services to engage with your GBP without ever visiting your website. Consistent monitoring of your GBP is critical in convincing these […]
SEO Mistakes That Legal Websites Should Avoid
If your law firm is focused on improving its website, you should put search engine optimization (SEO) on the checklist. SEO is how Google and other search engines locate your website. However, law firms make several common SEO mistakes, so be sure you avoid them. 6 SEO Mistakes to Avoid Not having a Clear and […]
Social Media: Why You Need It & What to Avoid
If your law firm is not actively marketing itself on social media, you are missing out on a huge opportunity! An online presence is critical to build your business and ensure your firm’s survival in such a competitive market. Not only is marketing on social media inexpensive and simple, but online marketing also provides significant […]
National Compliment Day-Ask for Online Reviews!
Did you know January 24th is National Compliment Day? While we should give compliments every day, it is nice to have a special day to focus on positivity and strive to make somebody else’s day a bit happier. It is also a day to remind you that your law firm should be requesting online reviews […]
SEO Tips for 2023
Have you ever heard of SEO? It stands for Search Engine Optimization, which is one of the most important aspects of digital marketing. If you want your law firm to succeed online, you must understand SEO. This post will cover what SEO is, why it matters, and how you can use it to your advantage. […]
Do You Need a New Website for the New Year?
Is your law firm still using the original website created years ago? If so, it is time for a new website in 2023! Trends can come and go but making a great first impression will always be critical to your law firm’s success. Your website is often a potential client’s first impression and, if it […]
