About
The Rainmaker Institute specializes in comprehensive legal marketing for small to mid-sized law firms. We teach you how to market your law firm as a business in a highly competitive market to gain an edge over other firms.
Stand Out, Attract, & Convert More Clients
Since The Rainmaker Institute started in 1999, start-up businesses have popped up all over the country purporting to specialize in law firm marketing. But the truth is, none of them have the grassroots, long-term experience you’ll find at The Rainmaker Institute. None of them can match the quality of our lead generation, lead conversion, client retention, and referral services.
Stephen Fairley, founder of the Rainmaker Institute and mentor to thousands of attorneys, passed away on October 5, 2020 after a battle with cancer. Despite his ill health in the last few months of his life, Stephen dedicated himself to helping attorneys navigate the COVID-19 pandemic, embodying his passion for helping lawyers achieve a Lifestyle Law Firm®. His legacy will live on through the company he built and the team he assembled, as they continue to provide proven marketing solutions to help attorneys grow their law firms.
We build Lifestyle Law Firms®
We are passionate about helping you achieve what we call a 7-figure Lifestyle Law Firm®. We pride ourselves on staying on the cutting edge of law firm marketing, so you don’t have to.
Our proven marketing strategies, trusted partnerships, and educational opportunities will ensure that you get the most out of your law firm, while also enjoying a financially successful and personally satisfying career.
Rainmaker has worked with over 23,000 attorneys, and have been trusted and sponsored by 35 of the largest state and local bar association.
What we do
We Build Lifestyle Law Firms
01
Lead Generation
The Rainmaker Institute specializes in comprehensive legal marketing for small to mid-sized law firms. We teach you how to market your law firm as a business in a highly competitive market to gain an edge over other firms.
02
Lead Conversion
We improve your intake to make an impactful first impression for prospects and drastically boost your lead conversion rates.
03
Client Retention
Actively generate repeat business and repeat referrals from former clients.