New Law Firm Marketing Opportunities on Facebook and LinkedIn
Facebook and LinkedIn recently announced new tools that can help your law firm marketing stand out on these busy social media platforms. Let’s take a look: Facebook Five years ago, Facebook gave search advertising a try on its platform but shuttered it in less than a year. Now, search ads on Facebook have returned and […]
B2B Law Firm Marketing: Use This LinkedIn Tool to Target Prospects
What happens to your leads that become prospects but haven’t become clients yet? Are they left languishing in a database somewhere, never to be contacted again? Do you have a strategy to reach out to website visitors on other platforms? What about people who are on your email list but you’ve never converted them to […]
3 Simple Steps to Use LinkedIn for Lead Generation
LinkedIn is all about making business connections and luckily for you, there are several great tools on the site that makes lead generation on this platform fairly simple. Once you have your profile in place and have made sure all the information is up to date, that you have some blog posts connected to it, […]
How to Avoid Becoming a Ghost on LinkedIn
If you are active on LinkedIn, there’s a hidden danger that no one is talking about much. If you are too active, you might have your account restricted! Which means you basically become a ghost on LinkedIn. I know this firsthand because I am currently a LinkedIn ghost. Hopefully things will get cleared up in […]
How to Use LinkedIn Matched Audiences for B2B Law Firm Marketing
What happens to your leads that become prospects but haven’t become clients yet? Are they left languishing in a database somewhere, never to be contacted again? Do you have a strategy to reach out to website visitors on other platforms? What about people who are on your email list but you’ve never converted them to […]