How to effectively use marketing tools
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Client Intake: How to Convert Contacts Into Contracts
One of the most significant steps in growing your business is getting potential clients to contact your law firm. Many attorneys focus on marketing efforts to get people to call them, but few have an effective strategy for how to convert the contact into a client under contract. You cannot simply hope that the person […]
6 Copy and Paste Tactics to Get Your Law Firm Found on Google: A Lawyer’s Guide to SEO
Are you wondering how other law firms get their name listed FIRST in Google searches? We have the answer! It all starts with implementing high level SEO into your online presence. If that previous sentence just intimidated you, don’t let it! The Rainmaker Institute is the premier legal marketing company that can not only explain […]
NEW WEBINAR 6/17: How to Build a Lifestyle Law Firm
Summer is here! With the pandemic easing, many of us are looking forward to taking that nice long vacation that has eluded us for more than a year. Are you going to take the vacation this summer that you deserve? Or will you be grabbing a few days here and there because you don’t have […]
5 Email Marketing Tips That Will Double Your Open Rates
The latest statistics show the average email open rate for the legal industry is around 22%. If your email campaigns are performing below this benchmark, you have some work to do to boost those open rates. Here are 5 tips to help you do that: Tip #1: Resend to subscribers who didn’t open your email […]
Take These 3 Steps to Obtain 5-Star Reviews
When we’ve suffered an injustice at the hands of a company, we want everyone to know about it. Sharing our outrage online somehow makes us feel better, which is why so many consumers post online reviews about their experiences. But when we’re treated well by a company, we usually keep it to ourselves. And therein […]
Re-Opening Your Law Office: How to Do It Right! Free Webinar June 1-5
Since the shutdown, most businesses have been in neutral. Still working, but at a much slower pace, not really sure how to move forward, when to move forward or if legal services would even look the same! It’s time to look ahead! As we return to the “new normal,” you’ll need to put your law […]
WEBINAR of a Q&A Session with a Law Firm Marketing Expert
This Q & A Session Answers Questions About: How To Recession-Proof Your Law Firm! Get Access to the On-Demand Webinar Video Q & A Session Do you have questions about how to market and grow your law firm right now? Are you struggling because your leads are down? Prospects don’t want to commit? Need to […]
WEBINAR: How to Cut Through the Crap & Get Qualified Leads Online
Here are a few things that I’ve learned from the webinars I’ve hosted in the past few weeks to help lawyers cope with the impact of COVID-19: This lock-down has killed your leads — many firms are experiencing losses of 50% or more in call volume. Many firms still depend primarily on referrals for new […]
WEBINAR: Online Legal Marketing Strategies That Work Right Now
It seems like everything is changing on a day-by-day and week-to-week basis — this includes how you approach legal marketing online during this unprecedented pandemic. We are seeing a lot of the same things happening now that also occurred during the Great Recession — referrals are running dry and the phones have stopped ringing. Never […]
