Did Google Just Start Killing SEO for Law Firms?
In the evolving world of digital marketing, staying ahead can feel like a game of cat and mouse. With Google’s recent rollout of its AI-powered search tool, Gemini, law firms and SEO professionals are questioning if this marks the end of organic SEO as we know it. Is Google steering us toward a landscape where […]
The Case for Organic Marketing in Your Law Firm
Suppose you’re a legal professional keen on expanding your client base and enhancing your firm’s reputation. In that case, there’s an indispensable tool at your disposal that you just need to pay attention to organic marketing. While it may sound less concrete than the billboards you see on your way to work or the sponsored […]
6 Ways Attorneys Build Authority and Connect with Clients Through Blogs
Blogs are an important part of legal marketing. Maintaining a strong online presence in the digital age is crucial for professionals in every field, and attorneys are no exception. With the advent of technology, the legal landscape has evolved, and attorneys must adapt to new methods of communication and information sharing. One powerful tool that […]
SEO Mistakes That Legal Websites Should Avoid
If your law firm is focused on improving its website, you should put search engine optimization (SEO) on the checklist. SEO is how Google and other search engines locate your website. However, law firms make several common SEO mistakes, so be sure you avoid them. 6 SEO Mistakes to Avoid Not having a Clear and […]
SEO Tips for 2023
Have you ever heard of SEO? It stands for Search Engine Optimization, which is one of the most important aspects of digital marketing. If you want your law firm to succeed online, you must understand SEO. This post will cover what SEO is, why it matters, and how you can use it to your advantage. […]
New Year’s Resolution: Follow These Tips for Law Firm Local SEO Content
As 2023 approaches, it is time to declare resolutions for the new year. If your law firm is not implementing local Search Engine Optimization (SEO) tactics in its legal marketing, now is the time to start! Local Law Firms Need Local SEO The legal industry is highly competitive, and you likely have numerous competitors vying […]
SEO Blogs & 5 Tips on Writing Them
Attorneys are increasingly using the internet and SEO blogs to improve brand recognition and attract potential clients. While the legal industry is behind other industries in taking advantage of the numerous benefits provided by online marketing, that is quickly changing. Is your law firm doing all it can to benefit from digital marketing? Understanding SEO […]
Blog Basics
If your law firm is working on its legal marketing strategy, you likely are aware that quality content is the key to success. Unfortunately, many attorneys consider writing a blog to be too time-consuming and overwhelming. However, blogs provide significant business benefits that outweigh these objections, so attorneys must overcome these challenges or work with […]
Google is Changing Its Search Ranking Algorithm
Google is making changes again! A new search algorithm called the “helpful content update” is currently being rolled out. This update will focus on websites with a large amount of unhelpful content. The primary target will be sites written for search engines instead of a live audience. Helpful Content Update Google’s helpful content update is […]
8 Simple Tips for Boosting Your Law Firm’s SEO
Many attorneys feel overwhelmed by the idea of learning search engine optimization (SEO) strategies for their law firm’s website. Although the importance of having a website is unquestionable, most lawyers do not understand SEO or how it improves lead generation. If this sounds familiar, consider these 8 simple tips for how to boost your law […]