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Why Your Law Firm Should Be Using Video Marketing To Bring in Clients

video marketing

Does your law firm need video marketing? If you’re a lawyer and have worked in the legal industry for some time, you probably know the now-traditional methods of attracting clients. Most law firms use tactics like referrals and word of mouth to grow their businesses. However, emerging technologies and trends within the industry now suggest […]

Uncovering Costly Intake Flaws: The Truth About Law Firm Revenue Stagnation

intake

Are you at a point where your law firm’s revenue seems stagnant despite pouring resources into marketing strategies? Are the returns from your marketing efforts disappointing, leaving you frustrated and drained? If this resonates, there might be a hidden culprit lurking within your intake process, and it’s time to uncover the flaws hindering your firm’s […]

How Investing $5,000 a Month Can Help Your Law Firm Grow

law firm

Investing in your law firm can be daunting, especially with a significant monthly investment of $5,000. However, fear not, as you can make the most out of this investment in several ways. The key lies in understanding the power of marketing and how it can help grow your firm. Here are some essential tips to […]

12 Steps to Simplify Your Law Firm’s Marketing Plan and Close More Clients

law firm's marketing plan

Marketing is a crucial aspect of every business; law firms are no exception. However, marketing for law firms can be an expensive venture. Ensuring that your marketing efforts provide value and not just cost you money without bringing in clients is vital. This blog post will discuss the steps you can take to simplify your […]

Get More People To Show Up For Your Legal Consultations

legal consultation

Legal consultations can be frustrating when a prospect cancels or doesn’t show up. While it’s common for people to have last-minute emergencies or be hesitant to meet a lawyer, there are ways to improve the percentage of people who attend in-person or video consultations. In this blog post, we’ll be sharing some tried and tested […]

Digital Marketing Best Practices for Law Firms

Nothing stays static in the world of digital marketing, so you need to be continually reviewing your website, SEO and PPC practices to ensure you’re getting the most bang for your marketing buck online. Here’s a checklist of what’s working online now: Website Best Practices for Law Firms Fast load times. Check your Google Page […]

7 Ways to Optimize Your Law Firm’s Digital Marketing Strategy

Marketing is about connecting with your target market in the right place at the right time. Today, those connections are made online; hence the term, “digital marketing.” The modern law firm deploys a number of online strategies to meet their goals for lead generation, lead conversion, brand awareness, and building a deeper relationship with prospects […]

7 Digital Marketing Trends for Law Firm Marketing in 2019 [Infographic]

In 2019, the digital marketing landscape has only grown more diverse and challenging for law firm marketers looking to generate leads and convert prospects into clients. It’s difficult to know exactly where to allocate marketing dollars — SEO? PPC? Social media? Video? Mobile? Email? — because the last thing you want to do is spend […]

7 Online Marketing Strategies You Must Implement to Be Found by Prospects

Note:  This post first ran in September 2017. While I am away for the holidays, I am re-running some of my posts that are timeless in hopes that those of you who may have missed one of them will benefit.  Wishing you a peaceful and prosperous 2019! If you still think prospects are looking for […]