The Beauty of Facebook Lead Ads for Consumer Law Firms
I love Facebook lead ads for consumer law firms. Why? First, over 95% of users access their Facebook pages on mobile. Let’s just say that’s everyone. Second, they’re cheap. Third, you can get really granular with your target audience. And fourth, these ads can be sync’d with your CRM system for fast follow-up when the […]
These 5 Lead Magnets Will Improve Your Website’s Conversion Rate
Content marketing for your law firm website should serve three clear goals: Drive traffic to your site Convert traffic into leads Nurture leads into becoming clients To meet these goals, you create high-quality content that visitors looking for legal help in the area you practice will find extremely useful. You then post it on your […]
5 Ways to Improve Your Law Firm Website’s Lead Conversion Rate
Content marketing for your law firm website should serve three clear goals: Drive traffic to your site Convert traffic into leads Nurture leads into becoming clients To meet these goals, you create high quality content that visitors looking for legal help in the area you practice will find extremely useful. You then post it on […]
Free Webinar 1/15: Top 5 Ways Lawyers Are Filling Up Their Calendars With Appointments Fast – and Signing More Cases Every Month!
It’s the second week of January and you have a lot of slots to fill on your calendar with appointments that will hopefully turn into new clients. So how are you going to do it? You can begin by watching my free webinar on the Top 5 Ways Lawyers Are Filling Up Their Calendars With […]
How Will You Grow Your Law Firm in 2019? Be Nurturing!
Before you think I’ve gone all “kumbaya” on you by suggesting nurturing as a way to grow your law firm, let me clarify: what I am talking about is nurturing your leads. Law firms typically do an awful job when it comes to lead nurturing. Someone doesn’t return your call or respond to an email […]
Why You Need to Attend the Law Firm 500 Conference Oct. 18-20, 2018
I attend — and speak at — a lot of law firm conferences every year, so I know the good ones from the bad ones. The Law Firm 500 Conference is one of the best. Which is the reason this is our third year for The Rainmaker Institute to be a sponsor. This conference is […]
Avvo Acquired by Legal Lead Gen Behemoth Internet Brands
California-based Internet Brands has further consolidated its position as the leading paid lead generation source for lawyers by adding Avvo to its portfolio of online legal lead gen properties that also includes Nolo, Martindale.com, Total Attorneys, Lawyers.com, AllLaw.com, and Ngage, a live chat platform. Avvo appeared to be headed for an IPO at one time […]