The Ultimate Guide to Law Firm Social Media Marketing
Law firm social media marketing has become a necessity. If you’re a law firm owner, you know marketing is crucial to success. But with so many social media platforms, how do you know which ones to use and what to post? The key is to create a social media strategy that showcases your firm’s expertise […]
What Video Marketing Should Your Law Firm Be Using
In today’s world, we are all looking for ways to stand out and attract more clients to our businesses. As an attorney, it can often be challenging to create content that is both engaging and informative. Many law firms tend to lean towards creating dry, boring videos that no one wants to watch. If you’re […]
Why Intake is More Than Just Answering the Phone
Intake can be tricky, but it is critical to your law firm. As with any business, the first impression is everything. When it comes to law firms, the first contact with potential clients is usually through an intake specialist. While many attorneys may see intake as nothing more than a phone answering or receptionist job, […]
Is Your Intake Process Killing Your Firm’s Growth?
Let me ask you a question. If you called your firm and pretended to be a client, would you hire your firm? Or would you be a little freaked out? About 80% of the prospects who were contacting your firm are not building a personal connection with the person at your firm that was taking […]
Understanding the Four Phases of Law Firm Growth: From Job to Lifestyle Law Firm
No matter how big or small your firm is, there is a law firm growth trajectory that every business goes through. These four distinct phases are prevalent in every practice area and location, no matter how many years the firm has been established. Every business starts as a job where the owner or operator is […]
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Video Marketing Your Law Firm in 2023 | 4 Ways You Should Be Using Video Marketing
Are you video marketing your law firm? With the ever-evolving world of technology, marketing strategies have taken new forms and shapes. From billboards to print media and TV ads, marketing techniques have come a long way. However, the legal industry has been lagging behind when it comes to implementing these new marketing strategies. Traditional law […]
Video Marketing for Attorneys: Overcoming the Top Excuses!
Many lawyers hesitate to adopt video marketing into their legal marketing plan, citing various excuses. In the video below, Philip Fairley shares valuable tips on conquering the three top excuses we hear from attorneys. Excuse #1: “I don’t like how I look on camera!” No one likes to see themselves on camera, including most attorneys. […]
Is Your Intake Process Killing Your Firm’s Growth?
Let me ask you a question. If you called your firm and pretended to be a client, would you hire your firm? Or would you be a little freaked out? About 80% of the prospects who were contacting your firm are not building a personal connection with the person at your firm that was taking […]
A New, MODERN Way to Get Referrals for Your Law Firm
One of the biggest ways to grow your firm when you’re first starting out is to establish referral partnerships. There’s a new modern way to get referrals. In this video, I share the easiest way for you to increase your number of referrals. Back in the day, you’d call or email a (potential or current) […]
