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Category: Content Marketing for Attorneys

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The Magic of Videos

Videos are the next best thing to sitting across the table from a potential client – answering their questions, addressing concerns and showing them why you’re the one they can trust. But when it comes to creating video topics, many...

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What is an Effective Lead Generation Tool for Law Firms? Paid Ads!

Do you know what one of the most effective lead generation tools for law firms is today? Paid ads Paid ads give law firms the ability to appear at the top of search results, directly in front of potential clients...

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Are Newsletters Dead?

Newsletters are dead … right? Not even close. Newsletters work. Here’s how we know (just one example): A Georgia family law firm we work with signs 11 new clients each month directly from past clients and referrals, all driven by...

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The Case for Organic Marketing in Your Law Firm

Suppose you’re a legal professional keen on expanding your client base and enhancing your firm’s reputation. In that case, there’s an indispensable tool at your disposal that you just need to pay attention to organic marketing. While it may sound...

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Why Your Organic Marketing is Not Working and How to Fix It

Organic marketing is essential for any law firm looking to grow its local audience. However, many law firms need help generating clients through organic marketing efforts. They focus too heavily on bottom-of-the-funnel messaging, a significant problem that can kill lead...

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How to Avoid Being the Lawyer Busted with AI Filing a Brief

AI...

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The Ultimate Guide to Law Firm Social Media Marketing

Law firm social media marketing has become a necessity. If you’re a law firm owner, you know marketing is crucial to success. But with so many social media platforms, how do you know which ones to use and what to...

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What Video Marketing Should Your Law Firm Be Using

In today’s world, we are all looking for ways to stand out and attract more clients to our businesses. As an attorney, it can often be challenging to create content that is both engaging and informative. Many law firms tend...

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Video Marketing Your Law Firm in 2023 | 4 Ways You Should Be Using Video Marketing

Are you video marketing your law firm? With the ever-evolving world of technology, marketing strategies have taken new forms and shapes. From billboards to print media and TV ads, marketing techniques have come a long way. However, the legal industry...

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Video Marketing for Attorneys: Overcoming the Top Excuses!

Many lawyers hesitate to adopt video marketing into their legal marketing plan, citing various excuses. Excuse #1: “I don’t like how I look on camera!” No one likes to see themselves on camera, including most attorneys. They worry about the...