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8 Easy Tips Improve Legal Social Media Marketing

If your law firm is not using legal social media marketing to connect with potential clients, you are missing a significant opportunity! Online social platforms are a simple and effective way for attorneys to make themselves more relatable and approachable...

4 Tips for Your Firm’s Lead Generation

Many lawyers make the mistake of believing that if they create a flashy website, it will be enough for lead generation to attract potential clients browsing online. However, your law firm’s website is only one step in an effective marketing...

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8 Simple Tips for Boosting Your Law Firm’s SEO

Many attorneys feel overwhelmed by the idea of learning search engine optimization (SEO) strategies for their law firm’s website. Although the importance of having a website is unquestionable, most lawyers do not understand SEO or how it improves lead generation....

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A Lawyer’s Guide to Being Found (FREE Webinar)

Studies show that most consumers use a search engine when looking for legal advice. Does your law firm appear at the top of Google rankings when you search for your practice areas in your location? Are you ready to learn...

Meet The Rainmaker Institute’s new Chief Strategy Consultant

We are proud to introduce you to Cindy Greenway, The Rainmaker Institute’s new Chief Strategy Consultant. Cindy was TRI’s very first hire back in 2004, when she started her career with the company as a Virtual Assistant. Since that time,...

Is Your Client Intake Process Effective?

Your law firm’s intake process is vital to the success of your business. How you onboard new clients and collect their personal information is critical to starting their case, but it also sets the tone for your relationship with them....

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FREE LIVE WEBINAR: 5 WAYS TO MONETIZE VIDEO

Does your law firm have a video presence online? If a potential client Google’s your law firm, what do they see? Would they know right away who they would be working with if they called you? Would they know what...

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10 Landing Pages Best Practices

Does your law firm’s landing pages have what it takes to keep its visitors? Below are 10 best practices for your landing pages that will not only improve your website, but increase conversions: Landing Pages Should Focus on Your Goals...

Why am I Getting Strange Traffic From Ashburn, VA?

In a recent survey conducted by BL.INK, users reported a large amount of their online traffic came from Ashburn, Virginia. This may make sense for users located in Virginia, but even those located in other states with no connection to...

Google’s Vicinity Update

Did you know that Google made an update (called “Vicinity” by Sterling Sky) the last few months of 2021? As a result, many law firms have seen fluctuations in their local search rankings. Vicinity is the biggest change to the...

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Interactive Marketing & What Lawyers Need to Know

Interactive marketing is becoming increasingly popular. If you are wondering what we mean by “interactive,” the most common example is online quizzes. Any online tool that allows the user to choose their path for receiving information is considered to be...

How Attorneys “Win” at Social Media Marketing

Social media has been an influential tool for marketing for years now. However, during the Covid-19 pandemic, online marketing became even more essential. Does your law firm have a powerful social media marketing presence? Most attorneys think of social media...