The Rainmaker Institute
Stay connected with us by subscribing to our blog updates. By doing so,you’ll receive notifications whenever we publish new articles.
Social media has been an influential tool for marketing for years now. However, during the Covid-19 pandemic, online marketing became even more essential. Does your law firm have a powerful social media marketing presence? Most attorneys think of social media...
If your law firm uses WordPress, then you may be excited to learn more about the updates and new features released on January 25, 2022. This update is the first major improvement of 2022, and the big news is now...
We all know that building relationships is one of the most important things we can do to ensure the success of our business. The best form of legal marketing is “word of mouth” or being referred by others. However, it...
Lawyers need to understand their Avvo Rating and how it can impact their law practice. There is no fee to be rated by the company. In fact, Avvo creates a file for every licensed attorney they can locate. Avvo evaluates...
Video marketing is one of the top ways for reaching potential clients and, if you aren’t using it as part of your law firm’s marketing strategy, it’s time to get started. Below are a few of the video marketing trends...
Your Google Business Profile (GBP), which was formerly called Google My Business, may need some updates if you are working to improve your rankings and online visibility. Below are 8 essential updates that will not only update your Profile, but...
Google announced on November 17, 2021, via its Google Search Central Twitter account, that a new core update is rolling out. Interestingly, the announcement of the “November 2021 Core Update” was not announced by Google’s Search Liaison account, which is...
Mark Zuckerberg, CEO of Facebook, recently introduced “Meta,” which is the new name of the parent company and brand that is bringing together their apps and technologies. The term “metaverse” is used to describe the new immersive platform that will...
Google is at it again…more change! This time it is changing Google My Business to Google Business Profile. The name change isn’t the only modification. The business profile management will be transferred from the app and directly into Google Search...
One of the most significant steps in growing your business is getting potential clients to contact your law firm. Many attorneys focus on marketing efforts to get people to call them, but few have an effective strategy for how to...