The Rainmaker Institute
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Legal consultations can be frustrating when a prospect cancels or doesn’t show up. While it’s common for people to have last-minute emergencies or be hesitant to meet a lawyer, there are ways to improve the percentage of people who attend...
Working as a law firm owner comes with its own set of challenges, among them, struggling to balance the demands of practicing law and building a successful business. It can be frustrating to see your competitors doing better than you,...
Improving your local marketing techniques will grow your business. As a law firm, you know that marketing is crucial for growth and attracting new clients. However, did you know that 70% of your marketing needs to be fixed even on...
Every law firm spends thousands of dollars to generate leads and attract potential clients. However, frustration sets in when these prospects fail to convert into a consultation. This could indicate that your intake process is broken and needs to be...
Law firm social media marketing has become a necessity. If you’re a law firm owner, you know marketing is crucial to success. But with so many social media platforms, how do you know which ones to use and what to...
In today’s world, we are all looking for ways to stand out and attract more clients to our businesses. As an attorney, it can often be challenging to create content that is both engaging and informative. Many law firms tend...
Intake can be tricky, but it is critical to your law firm. As with any business, the first impression is everything. When it comes to law firms, the first contact with potential clients is usually through an intake specialist. While...
No matter how big or small your firm is, there is a law firm growth trajectory that every business goes through. These four distinct phases are prevalent in every practice area and location, no matter how many years the firm...
Are you video marketing your law firm? With the ever-evolving world of technology, marketing strategies have taken new forms and shapes. From billboards to print media and TV ads, marketing techniques have come a long way. However, the legal industry...
Many lawyers hesitate to adopt video marketing into their legal marketing plan, citing various excuses. Excuse #1: “I don’t like how I look on camera!” No one likes to see themselves on camera, including most attorneys. They worry about the...
Let me ask you a question. If you called your firm and pretended to be a client, would you hire your firm? Or would you be a little freaked out? About 80% of the prospects who were contacting your firm...
One of the biggest ways to grow your firm when you’re first starting out is to establish referral partnerships. There’s a new modern way to get referrals. In this video, I share the easiest way for you to increase your...