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Category: Law Firm Marketing

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Report Finds Lawyers Spend More Time on Admin & Business Development Than Billable Work

Law firm practice management technology company Clio has just released its latest Legal Trends Report based on data from 60,000 active Ciio users in what it calls “the first-ever data-driven study of the legal industry.” Since the data comes from...

What Lawyers Can Learn From These Secrets of Successful Bloggers

Chicago web design and development company Orbit Media Studios conducts a survey every year of more than 1,000 business bloggers on what works — and what doesn’t — in the digital marketing space when it comes to blogs. Unsurprisingly, the...

6 Law Firm Marketing Must-Haves for 2018 (Part 2 of 2)

Read Part 1 of this post. The six key elements every law firm marketing program must have in 2018 include: Website with Blog Mobile marketing Branding program Email system Conversion system Social media marketing program 4. Email System Email marketing...

6 Law Firm Marketing Must-Haves for 2018 (Part 1 of 2)

In planning your 2018 law firm marketing program, it’s all about digital marketing — mobile, social media, email — with a strong focus on lead conversion. You should take it as a given by now that legal consumers are doing...

Vmail: Email with a Personality (Yours!)

Scientists who study these things tell us that our average attention span these days is 8.5 seconds. If your email marketing has not grabbed someone by the collar in that short span, you’re probably not getting the results you want...