How Attorneys “Win” at Social Media Marketing
Social media has been an influential tool for marketing for years now. However, during the Covid-19 pandemic, online marketing became even more essential. Does your law firm have a powerful social media marketing presence? Most attorneys think of social media as a marketing tool for consumer brands. Digital marketing has previously been the domain of […]
Rainmaker Retreat® – March 25-26, 2022
The Rainmaker Retreat® will help to level the playing field and allow you to compete against and consistently win clients away from larger firms with huge advertising budgets! Our next retreat is March 25th & 26th in Scottsdale, Arizona. Grab your seat to our upcoming retreat today: https://www.rainmakerretreat.com/ WHAT CAN YOU EXPECT FROM A RAINMAKER […]
WordPress 5.9 Updates
If your law firm uses WordPress, then you may be excited to learn more about the updates and new features released on January 25, 2022. This update is the first major improvement of 2022, and the big news is now there is Full Site Editing. What is Full Site Editing? WordPress 5.9 is offering users […]
Using Social Media to Build Relationships
We all know that building relationships is one of the most important things we can do to ensure the success of our business. The best form of legal marketing is “word of mouth” or being referred by others. However, it can be challenging to build relationships, especially new ones outside of the legal world, while […]
Understanding Attorney’s Avvo Ratings
Lawyers need to understand their Avvo Rating and how it can impact their law practice. There is no fee to be rated by the company. In fact, Avvo creates a file for every licensed attorney they can locate. Avvo evaluates a lawyer’s background and experience based upon the data that is included in the lawyer’s […]
Video Marketing in 2022
Video marketing is one of the top ways for reaching potential clients and, if you aren’t using it as part of your law firm’s marketing strategy, it’s time to get started. Below are a few of the video marketing trends your law firm should consider: Live Video Marketing When the Covid-19 pandemic shut the world […]
The “Essential 9” Updates for Your Google Business Profile
Your Google Business Profile (GBP), which was formerly called Google My Business, may need some updates if you are working to improve your rankings and online visibility. Below are 8 essential updates that will not only update your Profile, but allow you to set yourself apart from your competitors: 1. Location Information It is important […]
Google Core Update – Will it Impact Your Rankings?
Google announced on November 17, 2021, via its Google Search Central Twitter account, that a new core update is rolling out. Interestingly, the announcement of the “November 2021 Core Update” was not announced by Google’s Search Liaison account, which is where all prior announcements of core updates have been made. When is the Rollout Effective? […]
“Facebook is Meta”…. What Does this Mean?
Mark Zuckerberg, CEO of Facebook, recently introduced “Meta,” which is the new name of the parent company and brand that is bringing together their apps and technologies. The term “metaverse” is used to describe the new immersive platform that will touch every aspect of Meta. The company website explained: The metaverse will feel like a […]
Google My Business Name Change
Google is at it again…more change! This time it is changing Google My Business to Google Business Profile. The name change isn’t the only modification. The business profile management will be transferred from the app and directly into Google Search and Google Maps, as well as those apps. Why Change the Google My Business Name? […]