12 Steps to Simplify Your Law Firm’s Marketing Plan and Close More Clients
Marketing is a crucial aspect of every business; law firms are no exception. However, marketing for law firms can be an expensive venture. Ensuring that your marketing efforts provide value and not just cost you money without bringing in clients is vital. This blog post will discuss the steps you can take to simplify your […]
Get More People To Show Up For Your Legal Consultations
Legal consultations can be frustrating when a prospect cancels or doesn’t show up. While it’s common for people to have last-minute emergencies or be hesitant to meet a lawyer, there are ways to improve the percentage of people who attend in-person or video consultations. In this blog post, we’ll be sharing some tried and tested […]
6 Habits Every Law Firm Owner Should Do To Grow Their Business.
Working as a law firm owner comes with its own set of challenges, among them, struggling to balance the demands of practicing law and building a successful business. It can be frustrating to see your competitors doing better than you, especially when you feel like you’re putting in all of the effort. That’s why we’ve […]
Local Marketing Techniques: What Law Firms Need To Know
Improving your local marketing techniques will grow your business. As a law firm, you know that marketing is crucial for growth and attracting new clients. However, did you know that 70% of your marketing needs to be fixed even on your best day? That’s a staggering reality that you cannot ignore. In this blog post, […]
The Ultimate Guide to Law Firm Social Media Marketing
Law firm social media marketing has become a necessity. If you’re a law firm owner, you know marketing is crucial to success. But with so many social media platforms, how do you know which ones to use and what to post? The key is to create a social media strategy that showcases your firm’s expertise […]
What Video Marketing Should Your Law Firm Be Using
In today’s world, we are all looking for ways to stand out and attract more clients to our businesses. As an attorney, it can often be challenging to create content that is both engaging and informative. Many law firms tend to lean towards creating dry, boring videos that no one wants to watch. If you’re […]
Understanding the Four Phases of Law Firm Growth: From Job to Lifestyle Law Firm
No matter how big or small your firm is, there is a law firm growth trajectory that every business goes through. These four distinct phases are prevalent in every practice area and location, no matter how many years the firm has been established. Every business starts as a job where the owner or operator is […]
Video Marketing Your Law Firm in 2023 | 4 Ways You Should Be Using Video Marketing
Are you video marketing your law firm? With the ever-evolving world of technology, marketing strategies have taken new forms and shapes. From billboards to print media and TV ads, marketing techniques have come a long way. However, the legal industry has been lagging behind when it comes to implementing these new marketing strategies. Traditional law […]
Video Marketing for Attorneys: Overcoming the Top Excuses!
Many lawyers hesitate to adopt video marketing into their legal marketing plan, citing various excuses. In the video below, Philip Fairley shares valuable tips on conquering the three top excuses we hear from attorneys. Excuse #1: “I don’t like how I look on camera!” No one likes to see themselves on camera, including most attorneys. […]
A New, MODERN Way to Get Referrals for Your Law Firm
One of the biggest ways to grow your firm when you’re first starting out is to establish referral partnerships. There’s a new modern way to get referrals. In this video, I share the easiest way for you to increase your number of referrals. Back in the day, you’d call or email a (potential or current) […]