Webinar: 7 Mistakes Attorneys Are Making Right Now
Is your law firm making mistakes that are costing you two to three clients a week? Do you wish there was an easier way to grow your law practice? Would you like to spend less on marketing but see more clients sign with your firm monthly? Mistakes happening in the “business” of your law firm […]
6 Tips for Legal Social Media Marketing
To be successful at social media marketing, you must have a strategy. Unfortunately, many law firms approach it on an ad hoc basis. Most attorneys are aware that social media plays an important role in their firm’s marketing plan, but they don’t understand what to do. One approach is to have the younger staff members […]
5 Reasons Your Law Firm NEEDS Live Chat on its Website
You have likely encountered live chat on websites you have visited when trying to purchase a product or researching services. However, many law firms have not implemented chat on their website. Below are five reasons why your law firm should implement live chat on its website immediately: 1. Live Chat Increases Conversions The primary purpose […]
Analytics Law Firms Should Track
When your focus is practicing law, the idea of monitoring data and analytics can feel overwhelming. However, we live in a data-driven society, and tracking metrics is the best tool for understanding how your law firm’s marketing efforts are performing. Below are 10 data analytics your law firm should monitor: 1. Return on Investment (ROI) […]
TURBINE: The Rainmaker’s Updated Lead Conversion System
Improving your law firm’s lead conversion rate is one of the many ways The Rainmaker Institute can help your law firm grow and prosper. And, we have great news! Our lead conversion tracking system just got better with an update called “Turbine.” What is lead conversion? The lead conversion process is taking a lead and […]
4 Reputation Management Tips Every Law Firm Should Follow
Online reputation management is vital to your law firm’s success. Does your law firm actively monitor its online reputation? If not, it is time to act! Your online brand is one of your most important assets, and you should be proactive in protecting it. Online Reputation Management (ORM) & Online Brand Image Your online brand […]
8 Reasons Your Firm Needs a Professional Website
If you are a solo practitioner or a small law firm, you may believe you don’t need to have a website. While “word of mouth” is great advertising, in today’s world of technology, referrals are occurring online more than anywhere else. You cannot afford to miss the countless opportunities in having a professional website and […]
DIGITAL MARKETING: IT’S NO LONGER OPTIONAL
The days of attorneys viewing marketing and advertising as only useful for “ambulance chasers” are outdated. The internet, social media, and mobile access have changed everything. As a result, digital marketing is no longer optional, regardless of how big or small your law firm is and regardless of your areas of practice. The good news […]
7 Lead Conversion Best Practices
Lead conversion is of upmost importance to every attorney. Did you know it takes seconds for a user to form an opinion about your law firm’s brand and whether they will continue to explore your website? As a result, capturing your online visitor’s attention and piquing their interest is imperative to converting leads. Consider the […]
Why Advertising Is Valuable to Your Law Firm
Advertising has been around for a long time. In fact, for as long as businesses have existed, there has been a need to let the world know what they offer. In Medieval Europe, signs were placed outside shops advertising the product or service offered. Now advertising is a 148 billion dollar industry where businesses – […]
