8 Reasons Your Firm Needs a Professional Website
If you are a solo practitioner or a small law firm, you may believe you don’t need to have a website. While “word of mouth” is great advertising, in today’s world of technology, referrals are occurring online more than anywhere else. You cannot afford to miss the countless opportunities in having a professional website and […]
DIGITAL MARKETING: IT’S NO LONGER OPTIONAL
The days of attorneys viewing marketing and advertising as only useful for “ambulance chasers” are outdated. The internet, social media, and mobile access have changed everything. As a result, digital marketing is no longer optional, regardless of how big or small your law firm is and regardless of your areas of practice. The good news […]
7 Lead Conversion Best Practices
Lead conversion is of upmost importance to every attorney. Did you know it takes seconds for a user to form an opinion about your law firm’s brand and whether they will continue to explore your website? As a result, capturing your online visitor’s attention and piquing their interest is imperative to converting leads. Consider the […]
Why Advertising Is Valuable to Your Law Firm
Advertising has been around for a long time. In fact, for as long as businesses have existed, there has been a need to let the world know what they offer. In Medieval Europe, signs were placed outside shops advertising the product or service offered. Now advertising is a 148 billion dollar industry where businesses – […]
Are You Missing Out on Potential Clients? Pay-Per-Click Can Help!
You have heard that SEO is the most effective way to build your law firm’s online presence for the long term, but it takes time before you begin seeing results. If you are looking for quicker results while you are in the process of optimizing your website, pay-per-click (PPC) advertising is a great option. Pay-per-click […]
10 Benefits of Social Media For Your Law Firm
Do you know what you should be posting on social media and how often? Do you wish you knew how to authentically connect with people who need your expertise? Are you ready to create a consistent online brand? You’re not alone. People spend an average of 2 hours and 25 minutes PER DAY on social […]
10 Social Media Marketing Tips for Lawyers
If your law firm is ready to establish (or boost) its online presence, using social media marketing is crucial. In fact, leveraging social media platforms creates a significant opportunity for driving traffic to your website, informing potential clients of the services you offer, and educating browsers on what sets your attorneys apart from others. Below […]
How Adding Chat to your Website Will increase Leads
In a world where clients are often more technologically savvy than attorneys, it can be difficult to keep up to date with online browsers expectations. Converting a lead into a loyal client requires time and effort. Implementing live chat can help your law firm meet user expectations and increase conversions. How Does Live Chat Work? […]
8 Easy Tips Improve Legal Social Media Marketing
If your law firm is not using legal social media marketing to connect with potential clients, you are missing a significant opportunity! Online social platforms are a simple and effective way for attorneys to make themselves more relatable and approachable to online browsers. Facebook, Instagram, YouTube, Twitter, LinkedIn, and various other online platforms benefit your […]
4 Tips for Your Firm’s Lead Generation
Many lawyers make the mistake of believing that if they create a flashy website, it will be enough for lead generation to attract potential clients browsing online. However, your law firm’s website is only one step in an effective marketing strategy. What is an Effective Lead Generation Process? Lead generation is one of the most […]
