Understanding Backlinks and Their Importance to Your Law Firm Website
If you are looking for effective search engine optimization, you need to pay attention to other factors beyond the content of your website. The presence of good quality backlinks is vital to the success of your law firm website. Understanding backlinks and their importance to your law firm website Backlinks are known as incoming or […]
Should You Try Facebook Advertising for Your Law Firm?
Just like any marketing program, your target market will dictate where you should advertise. Facebook advertising typically works better for consumer law practices because of the advantages it provides in terms of: Controlled targeting based on demographics, interests, behavior, location, language, etc. Control of your budget since you can choose exactly how much you want […]
Moving Your Law Firm Data to the Cloud? Here’s What You Need to Know
Many law firms are moving their data and software to the cloud because of the cost effectiveness, mobility and security the cloud offers. And many others have not yet made the shift because they really don’t understand what the cloud is — and sending data that you have an ethical obligation to manage carefully somewhere […]
Free Webinar 1/15: Top 5 Ways Lawyers Are Filling Up Their Calendars With Appointments Fast – and Signing More Cases Every Month!
It’s the second week of January and you have a lot of slots to fill on your calendar with appointments that will hopefully turn into new clients. So how are you going to do it? You can begin by watching my free webinar on the Top 5 Ways Lawyers Are Filling Up Their Calendars With […]
5 Steps to Up Your Social Media Game in 2019
Happy New Year! I’m hoping that 2019 is the year more law firms master social media marketing to connect with prospects and clients. A new study out from Pew Research shows that, for the first time, social sites have surpassed print newspapers as a news source for Americans. That means people are turning to social […]